Branding, Social Media, Outdoor, Print Design

Antidote Social Good Campaign

For this project, I worked in a group in which we were challenged to create a Social Good Campaign, highlighting a specific issue and target audience. We chose to demonstrate the natural or herbal alternatives to managing mental health issues such as anxiety, depression and insomnia. Many people wish to avoid the pharmaceutical route of treating such health issues, and Antidote presents the option for natural remedies.

I later revisited the project to make changes as I have developed as a designer. It is important to revise our work as we progress in the advancement of our skills. This was a fun prompt to return to!